University of Humanities and Economics in Lodz

Bachelor's Degree in Graphics

Specialties:

• Multimedia and Visual Communication:

  The development of the Internet and multimedia devices increases the demand for specialists involved in creating websites, applications, interfaces and online advertisements, campaigns in social media, advertising spots or interactive computer games. In the course of specialist education the student gets acquainted with the workshop graphic designer through the implementation of specific projects. He learns the measurements, formats, visual grammar, means of expression, principles of composition, typography.

  The studies prepare future graphic designers for creative and comprehensive design problems in the positions of independent designers, as well as for work in a creative team. The specialty covers a wide range of issues in the field of dynamic media: from electronic processing and preparation of audiovisual material for multimedia projects, through information architecture design, 2D and 3D graphics and animations, creating videos and commercials to studying web design or application for mobile devices. Specialist graduates are perfect for the modern advertising market.

• 3D Graphics and Game Art : The University of Humanities and Economics in Lodz prepared a unique offer for future 3D artists. Unlike many other universities, AHE offers an artistic approach to designing virtual space and computer game elements.

  In the course of 3D Graphics and Game Art studies, subjects of 3D modelling and animation, video and audio editing, digital painting, work  in Autodesk 3Dmax and Adobe Creative Cloud are approached. These unique courses in the new specialization are precisely tailored to meet the needs of an emerging market:

  Game art – design block: designing the game as a whole, post-production and special effects;

  Environment and character design - 3D modelling, scenography, characters, level design;

  Graphic design in games – interface

  Adepts of the 3D Graphics and Game Art speciality at the University of Humanities and Economics in Lodz, learn how to create an artistic graphic design, environment scenography, characters (based on digital painting, concept art), design and make designed elements with 3D programs, and using appropriate modelling techniques. Graduates will find a job in graphic teams, advertising agencies, architecture companies and - of course - in the computer gaming industry.

  According to the expected direction of development of the gaming industry that the artistic approach to virtual spaces and high-quality graphic design will be a very important factor in their popularity and financial success.

Mode of studies: full-time, part-time studies with on-line classes, on-line studies with additional meetings

Graphics Design bachelor's degree programme offer a broad experience of graphic design with an opportunity to specialize in one of two pathways: Visual Communication and Multimedia, 3D Graphics and Game Art. Unlike many other universities, AHE offers artistic approach to designing 3D virtual space and computer game elements.

We aim to encourage an open-minded, flexible and exploratory approach to design within a supportive learning environment. You will be introduced to key areas of communication design, building your design confidence through individual and team projects. Through a range of workshops, and lectures, you will achieve skills in areas such as multimedia design, typography, branding, printmaking, motion design. Our educators are nationally recognized artists.

During the studies are carried out courses such as:

• bases of philosophy

• art history

• drawing – concept art

• painting – digital painting

• photography

• popular art

• basis of graphic design

• information technologies

• graphics and animation 3D

• editorial graphics